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Code Halos: How the Digital Lives of People, Things, and Organizations Are Changing the Rules of Business

October 7, 2014 @ 12:00 am

About the Author – Based in Washington, DC, Paul Roehrig is Global Managing Director of Cognizant’s Center for the Future of Work. He is a co-author of Code Halos with Malcom Frank and Ben Pring.

Prior to joining Cognizant, Paul was a Principal Analyst at Forrester Research, where he researched and advised senior leadership on a broad range of topics, including sourcing strategy, trends, and best practices. In 2008 Paul was named one of the top services analysts globally by the Institute of Industry Analyst Relations. 

He is also a frequent keynote presenter, and he’s regularly quoted in mainstream and industry publications such as Business Week, The Economic Times (India), CIO Strategy Center, Global Services, Computerworld, The Hindu Business Line, Computer Sweden, and many others.

Paul also held key positions in planning, negotiation and successful global program implementation for customers from a variety of industries for Hewlett-Packard and Compaq Computer Corp. 

He holds a journalism degree from the University of Florida and graduate degrees from Syracuse University. His doctoral research was on decision-making related to quality improvement in organizations.

About the Book – Amazon beating Borders, Netflix beating Blockbuster, Apple beating Kodak, and the rise of companies like Google, LinkedIn, and Pandora are not isolated or random events. Today's outliers in revenue growth and value creation are winning with a new set of rules. They are dominating by managing the information that surrounds people, organizations, processes, and products–what authors Malcolm Frank, Paul Roehrig, and Ben Pring call Code Halos. This is far beyond "Big Data" and analytics. Code Halos spark new commercial models that can dramatically flip market dominance from industry stalwarts to challengers.

In this new book, the authors show leaders how digital innovators and traditional companies can build Code Halo solutions to drive success. The book:

  • Examines the explosion of digital information that now surrounds us and describes the profound impact this is having on individuals, corporations, and societies;
  • Shows how the Crossroads Model can help anticipate and navigate this market shift;
  • Provides examples of traditional firms already harnessing the power of Code Halos including GE's "Brilliant Machines," Disney's theme park "Magic Band," and Allstate's mobile devices and analytics that transform auto insurance.

With reasoned insight, new data, real-world cases, and practical guidance, Code Halos shows seasoned executives, entrepreneurs, students, line-of-business owners, and technology leaders how to master the new rules of the Code Halo economy.


October 7, 2014
12:00 am
Event Category:


Falls Church VA
Falls Church United States


Paul Roehrig